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Sunday, October 27, 2013

Politics of Representation- the media representation of the Sydney Olympic Games

Media plays an important role in the understanding of modern issues and administration issues. To finish this function, the media selects, and sometimes excludes, relevant cultivation that relates to its target audience. This information is presented by entertains of different sources of media and provides versions of reality to varying audiences. An face of this can be seen through the media coverage of the largest media publication in the world; the exceptional Games. Arguably, the media atomic number 18 the prodigious Games. Most of us can non go to the games. Instead, the games ar visualized to us through various media formats. To understand the Olympics as a media event, and to discuss the politics of representation, we need to explore the threesome media processes define by Dayan and Katz (1992); production, content and audience. Mega-events such as the Olympic Games doubtless qualify as examples of media events (Rowe, D. 1999). It is clear that these types of events require a supernumerary production treatment beyond the ordinary categories of intelligence exercise and entertainment. Dayan and Katz, (1992), identify some key characteristics of media events. These include the fact that they are broadcast live, usually presented by a large organisation, enunciate with a clear beginning and ending that interrupts normal quick routines, feature heroic/superman type personalities and are short-lived dramatic. The Olympics certainly incorporate such features.
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Evidently, mass media viewing of an event such as the Olympics is not the same as universe of discourse there so the presentational structure of the even! t mean what Dayan and Katz (1992) refer to as ?an aesthetics of compensation?. This ?compensates? the viewer for not ?being there? by providing them with information, visual perspectives and commentaries. In many ways, this viewing is richer than available to ?in-person? participants (Dayan & Katz. 1992). Receiving this media event in the privacy of the home effectively... If you want to get a seemly essay, order it on our website: OrderCustomPaper.com

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